GroupM Entertainment creates, finances and distributes intellectual property to create advantages for our clients.
GroupM Entertainment provides financial, business and legal support to the entertainment teams at all GroupM agencies. It also provides best practice creative support to ensure that our agencies’ offerings provide best in class entertainment marketing solutions to their clients. To help support these efforts, GroupM Entertainment makes capital investments in properties to be produced and distributed in both television and online media. Funds are invested to support either the production or acquisition of a property to be carried by a media network. The goal is to see these properties achieve a return by being sold outside the market of their origination, and we work with local GroupM auspices to achieve this objective where possible.