GroupM is the world’s largest media investment group with more than $102bn billings (RECMA, 2016). We’re responsible for one in three ads globally.
GroupM is a global, regional and local powerhouse with over 27,500 employees in 400 offices worldwide, offering unrivaled data, media and technology services.
GroupM’s owned and operated proprietary technologies are the leading edge of marketing business science, driving insights that create competitive advantage.
In conversation with Irwin Gotlieb, an ad buyer in a Go...
Is the Headline Cost of Ad Fraud and Non-Viewable Ads t...
Lyle Schwartz in Variety on TV Ratings Innovation
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