GroupM and Mindshare Mexico met with our philanthropic partner, Smile Train, in Mexico City this week. Elizabeth McCune, Head of Global Marketing and Development, Tonatiuh Hernandez, CEO of Mindshare Mexico, and Xepus Ginebra, CEO of GroupM Mexico, visited one of the Smile Train surgery centers and met with patients and families. Many of these patients were children, preparing for the life changing surgery of fixing their cleft lips or palates. Some spoke about the difficulty of having cleft palates and their amazing, arduous journeys to get help, giving insight into why Smile Train is an important cause. GroupM was thankful to participate in an inspirational and moving event. We are committed to spreading the awareness of Smile Train to help children in need improve their lives and enhance their futures. For more information, please visit the Smile Train website at https://www.smiletrain.org.