Gonzalo Del Fa, President of GroupM Multicultural, will receive the 2017 Award for Executive Leadership in Hispanic Television and Video, NewBay Media announced Wednesday.
Del Fa, who plays a central role in the multicultural media and marketing efforts of GroupM agencies, will be honored during a luncheon at the 15th Annual Hispanic Television Summit on Oct. 19 at the Sheraton New York Hotel.
“Since joining GroupM in 2003, Gonzalo has developed a reputation for creative media thinking and activation. Under his leadership, GroupM Multicultural has grown in billings to now represent nearly 45% of the entire ad spend committed to TV & video targeting Hispanic viewers,” said Louis Hillelson, NewBay Media’s VP and Group Publisher for Broadcasting & Cable and Multichannel News. “That’s why we are acknowledging Gonzalo this year with our Award for Executive Leadership.”
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