Brosseau’s extensive experience within Québec allows GroupM to continue delivering business solutions for clients
Montréal (May 17, 2019) – GroupM, the leading global media investment management operation of WPP, announced today the promotion of Monique Brosseau to President of GroupM Québec.
In this new role, Brosseau will be responsible for all of GroupM’s business activities in Québec, supporting the agency’s brands in delivering exceptional service to clients. She will also be tasked with continuing the expansion of GroupM’s brands in this market.
Brosseau will be based in Montréal and report to Stuart Garvie, CEO of GroupM Canada. She will also work closely with the Canada CEOs of the various GroupM brands.
“Our clients choose to work with us because they know we do what it takes to get them results,” GroupM Canada CEO Stuart Garvie said. “And in markets like ours, it’s important to find talent that understands our demographics. Monique’s extensive experience both inside agency and client businesses, particularly within the Québec market, will help us identify and deliver the business solutions our clients need. We are thrilled to have her step up into this vital role for us.”
Prior to becoming President of GroupM Montréal, Brosseau had served as Senior Vice President, business director for MediaCom Canada since December 2017. Before MediaCom, she held management and senior executive positions at DDB Montreal, ZenithOptimedia, Nurun, Publicis and Edelman.
“This market is just so vital to anyone looking to succeed in Canada including GroupM,” Brosseau said. “I’m excited to put my experience to work in getting our clients big wins in the Québec and rest of Canada. I’m also looking forward to working with Stuart and the rest of the Canadian CEOs to continue elevating our clients in the way they’ve come to expect from us.
GroupM is the world’s leading media investment company responsible for more than $45B in annual media investment through agencies including Mindshare, MediaCom, Wavemaker, Essence and m/SIX, as well as the outcomes-driven programmatic audience company, Xaxis. GroupM creates competitive advantage for advertisers via its worldwide organization of media experts who deliver powerful insights on consumers and media platforms, trading expertise, market-leading brand-safe media, technology solutions, addressable TV, content, sports and more.
Jared Baiman: +1 (212) 297-7925; firstname.lastname@example.org