Media, planning and buying specialist M/SIX has overhauled its leadership team with two new hires and a series of internal promotions.
New arrivals include Anna Foster from TMW Unlimited as incoming global chief data and customer officer, who joins alongside Adrian Parris, formerly MEC's chief finanical officer EMEA, as global chief finance officer.
Foster will assume responsibility for refocusing the use of audience data in marketing in addition to providing assistance to clients readying themselves for the arrival of the EU’s General Data Protection Regulations (GDPR) in May. Parris meanwhile will collaborate closely with chief executive Jess Burley, as well as GroupM and The&Partnership, to manage and maintain growth.
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