May 24, 2016

Xaxis Names David Kaye as VP, Client Engagement

NEW YORK--(BUSINESS WIRE)--Xaxis, the programmatic audience company, announced today it has named longtime media executive David Kaye as vice president, client engagement. Kaye will lead new business efforts for Xaxis across East Coast U.S. markets with a focus on developing direct client relationships with major advertisers. He will also oversee direct sales activities for Xaxis’ native ad unit plista as well as support client development for Light Reaction, the company’s performance business.

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