This Week Next Week, Ep. 49: Gettin’ JIC-y Wit It
- January 17, 2023
We invite GroupM’s Simon Thomas, Global Director of Audiences Research, and Bharad Ramesh, Executive Director of Research and Investment, to discuss the formation of a joint industry committee of major U.S. television players set to focus on advancing measurement across linear and streaming. But first, a look at a less pessimistic global economy as well as strategic (and non-strategic) happenings in the world of streaming video.
- Warner Bros Discovery explores sale of music library (FT)
- TV networks create joint industry committee for audience measurement (Axios)
Music credit: Joseph McDade