Gonzalo Del Fa, President of GroupM Multicultural, will participate as a panelist at The Multicultural TV & Video Conference being held in Las Vegas on Wednesday, April 20, 2016. This conference is part of the overall 2016 National Association of Broadcasters show which will be held at the Las Vegas Convention Center.
The Multicultural TV & Video Conference focuses on the business of monetizing diversity in television & video. The topics within the agenda demonstrate how it is “good for business” to appeal to diverse audience segments, as well as including diversity both on and off the camera. The conference will explore diversity in areas of content, talent, staffing, brand advertising and tune-in promotion of television and video.