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GroupM continues to pace the industry in new business retentions, according to the latest New Business Barometer (NBB) Report published by COMvergence. Among the agency networks, COMvergence ranked Wavemaker first in total new business value with an estimated $1.21 billion.

GroupM entered 2023 as the global leader in media investment with nearly $64 billion in total billings globally, according to COMvergence’s final Global & Regional Billings Rankings & Market Shares 2022 Report. Mindshare finishes second among agency networks while MediaCom finishes third and Wavemaker sees the third highest global billings growth from 2021 to 2022 in the industry.

GroupM and Mindshare, WPP’s media investment group and media agency, respectively, have been honored with three 2023 Microsoft Partner awards this week recognizing exemplary use of Microsoft technologies to create impactful, customer-first solutions.

For the second year running, GroupM leads the industry in new business wins and retention total, according to COMvergence’s Global New Business Barometer FY 2022 report.