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Digital Advertising
Publications
June 2020
El Cuaderno De Brand Safety De La Publicidad Digital 2020
#Brand Safety
#Digital Advertising
#GroupM
#brand reputation
#consumer trust
Press Release
June 2020
GroupM Issues Category-Specific Brand Safety Guidance for Marketers
#Brand Safety
#Digital Advertising
#GroupM
#brand reputation
#consumer trust
Publications
June 2020
The 2020 Digital Advertising Brand Safety Playbook
#Brand Safety
#Digital Advertising
#GroupM
#brand reputation
#consumer trust
News
October 2019
New GroupM & Integral Ad Science Study with Radisson, Toyota & Kvik Shows Positive Impacts of ‘Viewable’ Ads
#Digital Advertising
#IAS
#Integral Ad Science
POV’s
October 2019
Digital Advertising’s Next Leg of Growth?
#Brian Wieser
#Digital Advertising
#Growth
Publications
February 2019
Spotlight on China
#Digital Advertising
#China
#Advertising
#Spotlight on China
News
April 2018
4A’s Forms Advertising Protection Bureau, Where Media Agencies Collectively Tackle Brand Safety
#Brand Safety
#Digital Advertising
#4A's
News
December 2016
Nicolas Bidon Named Global President of Xaxis
#Xaxis
#Nicholas Bidon
#Programmatic
#Digital Advertising
#Ecommerce
News
August 2016
GroupM Agenda Prioritizes Brand Safety as Ad Investment Shifts to Digital
#Forecast
#Digital Advertising
#Ad Fraud
#Viewability
#Anti-Piracy
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