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Advanced TV

Anker nano charger
Case Studies
July 2024
Anker Electrifies Brand Awareness with First US TV Campaign
  • #electronics
  • #Advanced TV
  • #Connected TV
  • #GroupM US
Achieving 75% Uplift in Audience Engagement for Cancer Research UK
Case Studies
March 2023
Achieving 75% Uplift in Audience Engagement for Cancer Research UK
  • #Essencemediacom
  • #UK
  • #Advanced TV
  • #cross-channel
Increasing sales conversion amongst new & experienced gardeners for Miracle Gro
Case Studies
January 2023
Increasing sales conversion amongst new & experienced gardeners for Miracle Gro
  • #Wavemaker
  • #UK
  • #Advanced TV
Advanced TV drives strong results for new to TV advertiser Hyperoptic
Case Studies
December 2022
Advanced TV drives strong results for new to TV advertiser Hyperoptic
  • #UK
  • #New to TV
  • #Advanced TV
Blurred out man in the background wearing a blue button down shirt, holding a light bulb toward the foreground.
Publications
December 2022
Thinking Inside the Box Phase 5: Lighting Up Neural Networks: The Brain’s Response to Addressable Ads
  • #Addressable TV
  • #New to TV
  • #Advanced TV
Increasing TalkTalk’s website traffic using bespoke audiences
Case Studies
November 2022
Increasing TalkTalk’s website traffic using bespoke audiences
  • #UK
  • #Advanced TV
  • #web uplift
  • #mSix&Partners
Innovative targeting delivers strong results for new-to-TV advertiser, Crosta & Mollica
Case Studies
March 2022
Innovative targeting delivers strong results for new-to-TV advertiser, Crosta & Mollica
  • #UK
  • #New to TV
  • #Advanced TV
Publications
June 2021
Thinking Inside the Box Phase 3: Measuring the Success of Addressable TV
  • #Addressable TV
  • #Advanced TV
Publications
September 2020
Thinking Inside the Box Phase 2: The Addressable TV Opportunity
  • #Addressable TV
  • #Advertising Research
  • #Advanced TV
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